“Competitive Intelligence” Shouldn't Just Be About Your Competitors - blogs.hbr.org (blog)

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blogs.hbr.org (blog)“Competitive Intelligence” Shouldn't Just Be About Your Competitorsblogs.hbr.org (blog)For the next year, Jessica Eliasi, then the director of Competitive Intelligence at Mars Chocolate, travelled the world running “competitive simulation” games with local market teams from Russia to Mexico to Turkey to England. ... That means having a ......“Competitive Intelligence” Shouldn't Just Be About Your Competitors - blogs.hbr.org (blog)

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